By Kate Marsden & Sarah Hamilton
A rallying cry from Just A Card founder Sarah Hamilton for you this week – we’re also celebrating a year of this here blog with a fantastic giveaway – a chance to win 3 (yes THREE!) of my absolute favourite art/business books. Make sure you read the post right to the end to enter the giveaway, but now over to Sarah for all the news…
Hello wonderful Just a Card Supporters.
I hope you’re all well and enjoying the Spring! I do hope you’ll also take part in our fantastic giveaway – and help us spread this latest campaign update far and wide. The fabulous ‘Just A Card’ team and I firmly believe a vibrant High Street and creative community is achievable - if only people realise just how valuable and appreciated every single sale is.
Running an independent shop/gallery, or being an artist and designer, is incredibly rewarding – it’s brilliant fun, creatively fulfilling and best of all are the amazing people you meet on the journey. However there are challenges – making a living can be tough.
I started the campaign a few years ago when I read this most poignant quote, by gallery owners who'd recently closed “if everyone who had complimented our beautiful gallery had bought just a card we’d still be open”.
The campaign aim is that the buying public see our distinctive logo in an independent shop, at a design/craft fair or on an artist’s website, and are reminded of our simple yet powerful message - ALL sales, even just a card, add up (N.B cards are just an example of a small sale). Compliments are everything - they make the world a sunnier place - but if at all possible, please try to make a small purchase. The shop, maker, artist will thank you enormously and appreciate it hugely. Independent shops are not all about shopping - they're about diversity, creativity and passion. Sales are not all about money – they’re a boost in confidence – an affirmation of someone’s hard work and talent.
If you’re passionate about the future of creative businesses/people then work with us - spread the word, not just amongst artists and makers but, most importantly, to the wider buying public, that supporting these businesses is vital. If you do then our high streets and artists/designers will thrive - that’s your business, your dream, your neighbourhood.
It really is as simple as just a card!
Are you in? - If so please read on – play your part – MAKE A DIFFERENCE.
To encourage you to share this post, and to follow us on social media, we’re running a great giveaway! Three fabulous books – check them out – you’ll love them!
Read on to the end of this post to enter.
New Instagram Spot – called Have You Met?
Every Tuesday we’ll select a maker/shop/event who actively supports the campaign (retweets, shares posts, comments etc.) and feature them on Instagram. The aim is to introduce you to fellow supporters and new people, and to help that person build their Instagram following.
It would be ace if you’d follow that person on a Tuesday. Be kind - it could be you next week!
Our team member Michael Fram from Leaping Hare Gallery will be running a new Just a Card Hour on Thursdays from 8 – 9pm on Twitter. The first #JustACard hour will be next Thursday 11 May – share your favourite shops, pictures of Just A Card in action, and of course your own work! The main aim of the hour though is to share, support each other and build awareness of the campaign (so not just for pushing your latest product) – come along and join in the fun!
Just A Card Website – Can you help?
We'd love to update our website, but need a few hundred quid to do this - if you’re a website designer and would be kind enough to donate your services to the cause – then please get in touch. Alternatively, if you’ve a few hundred quid in your sock drawer we’d love to hear from you…
Just A Card on Facebook – Please read, LIKE the page and share the posts
As you know Facebook’s a great way to spread the word. I’ve been using my Sarah Hamilton Prints business account very effectively for some years to spread the campaign message, and whilst it could be preferable to have a designated Facebook page for Just A Card, it’d be crazy to start all over again from zero. So I ask you to PLEASE share the posts, especially as I’m loathe to pay £7 every time to boost them (I already pay to host the Just a Card website and other bills associated with the campaign). We’re incredibly lucky that the extremely generous Design Trust initially funded our website and helped us get on our feet, but essentially we have no funding. I'm of the option that we, as a community, should work together, so let's override that algorithm nonsense and share the posts far and wide without me having to raid my piggy bank - just because we're amazing!
Just A Card Spring Shopping Guide
Our team member Sarah Cowan is sifting through the shopping guide submissions and putting together the blog post for next week – Thank you Sarah – you’re a STAR – we know it’s lots of work for you.
Fingers crossed, but don’t forget if you’re not successful, there will be others, so keep entering. Please make sure you always read the entry instructions carefully.
Social Media Banners - Can you help?
Here are examples of a couple of banners/lettering we've used on Instagram and Social media - made by Sarah Cowan and myself.
WE NEED MORE! Can you help us out by making images like this which we can post?
Please Pop Over to Artists’ Open House – Saturday/Sunday 13 -14 May
I’d so love to meet you!
So I hope you’ll pop over to Peckarmans Wood, Dulwich, London next week for the annual Artists’ Open House. If you’re an architecture/interiors fan you’ll enjoy these Mid-Century split-level houses. Open House is always great fun (AND we do great cakes!) – I’m at number 49 and the lovely Justine Ellis, our wonderful sunny Just A Card team member, is at number 10, so two for the price of one!
That’s all for now folks.
Best wishes and thank you all for your amazing support. A big thank you too to all the team who work so hard on this campaign – oh and don’t forget to read on to enter the giveaway!
Sarah H xx
1. Follow us on INSTAGRAM – Like our posts.
2. Follow us on Twitter – Please Retweet our tweets as well as liking them.
3. Like the FB page (see above).
4. Display our posters and give out our postcards - free to download on our website. They work!
We also have a new mailing list - please add your email address so we can get in touch with you with campaign news.
ENTER THE GIVEAWAY!
For a chance to win the following, fantastic books please click on this link and complete the Rafflecopter form. We will need you to do the following:
1. Follow @justacard on Instagram
2. Follow @justacard1 on Twitter
4. Tweet about the giveaway (you can do this every day for extra entries – the aim is to spread the word about our campaign!)
The giveaway closes at midnight on Thursday 11 May and is open to UK residents only. One winner will be selected at random via Rafflecopter and they will win ALL THREE books. The winner will be notified as soon as possible after the giveaway closes.
You can win…
Maker Spaces by Emily Quinton
Online Marketing for Your Craft Business by Hilary Pullen AND
House of Cards by Sarah Hamilton